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Global Accessibility Day

Posted by Zoe Perkin,
June 25, 2024

Title

To celebrate Global Accessibility Awareness Day, ITV has taken a significant step in promoting inclusivity and accessibility. For one of their ad breaks, they aired a series of advertisements that were fully accessible to a wider audience. This special ad break featured commercials that included audio descriptions, subtitles, and sign language.


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PR

PRESTIGIOUS TEXTILES. LAUNCHING THREE NEW COLLECTIONS A YEAR AND BUILDING BRAND AWARENESS

Key stat: 76 HIGH IMPACT IMAGE PLACEMENTS

PR

BUSTER. REIGNITING CONSUMER SONVERSATIONS AROUND BUSTER'S COMEBACK

Key stat: 12% Sales Uplift YoY

Media

Astonish. Delivering the brand to a new audience with maximum impact

Key stat: 30% Uplift in retail sales