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Unveiling Gemini

Google’s AI tool Gemini is expected to be rolled out in search at the start of this year. It is expected that video and visual content will play more of a part in ranking when this rolls out, but there is much speculation.

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The Vital Significance of Home Pages

Google reaffirmed that the most important page to them on a website is the home page, as they often crawl this first.

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Google’s Link History Archive

Google have starting archiving user link history, with the data able to then be used for targetted ads. It will track the websites users have visited whilst using the Facebook app in the last 30 days

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YouTube Shorts Advertisements

YouTube are doubling down on making sure that ads on Shorts run on suitable content. They’ve partnered with third-party measurement platforms to ensure brand safety.

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PR

Sep 2024

Survey Reveals Parents’ Concerns About Creative Careers

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Media

Sep 2024

Amazon Prime Ad viewers

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Digital

Sep 2024

TikTok introduces search ad campaigns