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CHALLENGE

With a growing portfolio of newbuild homes, property developers Lovell needed to raise their brand awareness. They were seeing a reduced number of people enquiring for viewings and buying houses and needed to heighten their visibility to combat this.

SOLUTION

We helped Lovell to stand out from competitors and increase their visibility. As well as implementing conversion tracking, we used PPC to target cost-efficient long-tail keywords. On social media, we tested a variety of advertising audiences, including remarketing, lookalikes and geotargeting. This, alongside alternative ad formats, meant that we were engaging the right audience. We were also flexible with our budget, being responsive to outweigh them as appropriate.

OUTCOMES

Paid social CTR: 43.24% up YOY

Paid Social CPC: Down 32% YOY

Paid social Clicks: up 41% YoY

Conversions through paid social: 33

Digital/PR

Naturo. BRINGING A GROWING PET FOOD BRAND TO TV FOR THE FIRST TIME

Key Stat: Creating stand out in a crowded market

Digital/PR

True Student. Elevating Student Living with Boutique's Digital Expertise

Key Stat: 101% increase in Paid Search CTR YoY

PR

BestHeating. Elevating BestHeating through link-building and B2B exposure

Key Stat: 90,000 tradespeople reached

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