Conversion rate: 1.67% 196% up YoY
The original wooden duck company, DCUK needed to increase ROAS, awareness and sales from consumers.
We tested different paid campaigns on meta, including the newly innovative Advantage + Shopping campaigns. We tested audiences and formats to ensure we had a well-rounded and tested account. In addition to this, we utilised the data they had to create customer lists and ensure full conversion tracking.
Conversion rate: 1.67% 196% up YoY
ROAS 2022: 3.02
ROAS over the xmas period: 4.46
Sales increased by 250% Q4 ‘22 Vs. Q4 ‘23
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