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Fock Ups!

Posted by Kev Anderson,
September 29, 2022

Title

We love this! Full create to creativebloom.com for covering it.

See what they said below and have a go HERE

Mockups give clients a very optimistic look at what their work will look like once it’s out in the world, but sometimes they can be far from realistic. To give them a better idea of what to expect, Dutch designer and art director Wytze Hoogslag has created less idealistic templates which creatives are free to use.

Taking its name from “f*cked up mockups”, Fockups displays your designs in an honest way. This includes someone browsing their phone while sitting on the toilet (we all do it), a blown-over stand and an extremely weathered and distressed newspaper sandwich board.

Created over six months when Wytze kept his eyes on public information resources such as posters and flyers that looked odd or did not communicate in the way they were originally supposed to, Fockups sees these observations turned into a collection of eight images.

 

 

 


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