PINTEREST DROPS A KNOWELDGE BOMB: TREND DATA RELEASED AS WE HEAD INTO THE LAST QUARTER OF 2020
September is traditionally a reset, a second new year, with lots of people look to make improvements, set new goals and start afresh. This year, search data is showing that a new start in 2020 begins in the home and within yourself.
From Gen Z pinners seeking ways to stay positive (‘mental health check-in’ is up 5x). To millennial parents looking for ways to keep their children happy and healthy (‘conscious parenting’ up 2x) to male pinners being up 50% year on year and searching things like ‘home improvement projects (+78%). Read more about it here.