Universal Analytics is still processing data 2 months after sunset. But we are starting to see more and more accounts stop tracking data
Post-Sunset Puzzles: The Lingering Activity of Universal Analytics
Universal Analytics is still processing data 2 months after sunset. But we are starting to see more and more accounts stop tracking data
From Discovery to Demand: Google’s Next-Gen Campaign Evolution
Demand Gen campaigns have been announced by Google looking to replace Google Discovery Ads
Swift Strategy
TikTok has released Smart Performance campaigns that reduce campaign creation time by 26%