Boutique supports Ryobi through a dedicated programme of national PR, Media and Digital Marketing activity.
Ryobi is one of the world’s largest and most innovative power tool manufacturers, the company’s product portfolio is stocked through major retailers and are now one of the major players in the market. Our relationship was established 3 years ago and started with a hefty brief of launching them into the UK market, a challenge that followed their established European footprint. Our line of attack was focused on brand awareness amongst consumers and generating data for their CRM.
