We are Boutique
Contact

BOUTIQUE X VALUELIGHTS

Posted In: HOME by Sophie Gilbert,
October 9, 2025

Title

By Sophie Nightingale, Senior PR Manager

We’re thrilled to announce that we’ve partnered with ValueLights, a Northern interiors powerhouse who are on a mission to prove that stylish lighting doesn’t have to cost a fortune.

As ValueLights enters its 17th year, they’re ready to take things up a notch. That’s where we come in. We’ll be working alongside their team to strengthen what’s already working brilliantly while exploring fresh opportunities to fuel their next chapter of growth.

Cheshire-based ValueLights launched in 2009, and now has now over 5,000 products with new launches dropping every season. Their philosophy is refreshingly simple: top-quality, on-trend lighting should be accessible to everyone. Whether you’re giving your living room a makeover or adding that perfect statement piece to your hallway, you can glow up your home without blowing the budget. More trend, less spend – we love that.

What we’ll be working on together

We’re taking on the management of their PR strategy, press office, product launches and media events. Plus, we’ll be supporting the development of their affiliate network and media buying to help amplify their reach even further.

ValueLights joins our growing family of home and garden clients, sitting alongside brands like BestHeating, Origin, Harvey Jones, Prestigious Textiles, Ted Todd, Big Bathroom Shop, Astonish and Black+Decker. Safe to say, we live and breathe the home and garden sector, and ValueLights is right at home with us.

Jess Talbot, head of sales and marketing at ValueLights, shared: “Partnering with Boutique is the perfect next step for us. From our first conversation it was clear they ‘get’ the ethos of ValueLights while matching our ambition and pace to drive the business forward. We’re growing rapidly and are excited to have their team and expanse of knowledge of the home interest sector on board.”

Our head of PR, Abby White, added: “It’s a privilege to have ValueLights join our roster of interior brands. We live and breathe the home and garden sector so they’re right at home with us. The speed of innovation in the lighting industry is incredible right now and we’re excited to apply our knowledge and understanding to tap into the array of creative opportunities here. We’ve already booked a London media house visit day, secured targeted print and online product placement and plans for an AW25 London press and influencer event is underway.”

What’s next?

We’ve already hit the ground running. We took the ValueLights team to day of journalist presentations in London last month, we’ve secured some fantastic targeted print and online product placements, and we’re busy planning an AW25 London press and influencer event that’s going to showcase everything that makes ValueLights brilliant.

Here’s to illuminating new possibilities together. Welcome to the family, ValueLights!


Share:

Digital/PR

True Student. Elevating Student Living with Boutique's Digital Expertise

Key stat: 101% increase in Paid Search...

Media

Astonish. Delivering the brand to a new audience with maximum impact

Key stat: 30% Uplift in retail sales

Influencer

Neäl & Wolf. A Glow-Up Content Strategy That Surged Revenue

Key stat: 47% Increase In Hero Product...