SURREAL Marketing Brilliance

SURREAL Marketing Brilliance

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Posted In: by Jenn Ferrier, 5th February 2024

Surreal’s New Year, New You, No Way

As January approaches, while most of us gear up for New Year’s fitness resolutions, breakfast brand SURREAL is taking a different approach. Through a collection of tongue-in-cheek and casually done billboards, the brand is wholeheartedly embracing a laid-back “can’t be bothered” attitude—a sentiment many of us can relate to post-holiday season.

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The Deleted Tweet

In a recent marketing stunt that turned heads across Twitter and LinkedIn, Surreal pulled off a clever maneuver, announcing the deletion of a post with a humorous twist. This bold move not only captured attention but also showcased Surreal’s creativity in engaging with their audience.

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